All the sneakers of the 99X of the Boston brand, were created especially as running shoes, designed to provide the best performance. In a very short time, though, the 99X series of New Balance sneakers become a regular presence on the streets, they adapt to the everyday life. Designed in 1991 by the sneaker designer Steven Smith, the New Balnce 997 is still today an icon in the world and in the whole sneaker industry, with equal emphasis on technology, comfort, and style.